Retail marketing that adds up to sales and loyalty

Effective retail marketing depends on three things: innovation, testing, and results. We can help you with all of them.

Retail marketing simplified

For more than 30 years, the largest national and global retailers have relied on Spire to help develop and execute creative direct mail retail marketing programs that drive improved response rates and ROI. In fact, Spire has been Boston’s largest USPS mailer for more than a decade. From small to mid-size to large runs, Spire delivers innovative formats to retailers’ valued prospects and customers, on budget and on time.

As a valued supplier to retailers like you, Spire understands the importance of testing and measuring to find the next great format for retail marketing. From simple one-color inkjet and digital imaging, to full four-color cut sheet and web digital capabilities, Spire’s internal retail marketing team and resources have the industry knowledge and equipment to execute your valuable retail marketing campaigns. You can produce small test segments and then rollout to full-scale production runs, all at Spire.

From simple through complex print-on-demand systems through to fully integrated triggered campaigns, our internal retail marketing custom development and programming team ensures the most efficient and effective execution of your CRM programs and campaigns. We can help you integrate print, email, digital and social media to drive traffic and increase sales. Plus, you’ll have a creative and reliable resource for signage, bags, promotions, and more.