Getting personal with employees improves benefits communications

Overview:

Successfully communicating highly varied benefits options across all employees — and ensuring their understanding and optimization of their unique benefits — is a moving target that’s hard to manage.

Program:

As a technology-driven, omni-channel communications firm, Spire has the strengths in planning, data management, production, and analytics to provide highly personalized, 100% accurate personalized communications … even to millions of employees. Data management integration, analytics, automation, information security, and multichannel triggered communications provide 100% relevant benefits information to each employee, making what is traditionally confusing, easy to understand.

The program produces millions of one-to-one personalized, multi-page benefits guides in sealed envelopes for HIPAA compliance.

Results:

A significant increase in benefits changes reflects improved understanding of unique employee benefits. This results in improved employee satisfaction with their benefits program. Online proofing portals provide real-time access to data-driven content, improving accuracy and time to market, while reducing administrative costs for program management.

Customer Kudo: “Employees were so much more comfortable understanding and making their benefit selections from the one-to-one personalized guides that call center volume was reduced by 66%.”